Intro to Teads
Teads reaches 1.5B people worldwide through its inRead format across the most premium publishers on the web. In this course, we break down the solutions behind Teads’ full funnel approach alongside strategies advertisers can implement to reach consumers with changing habits.
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Topics include: Mass reach, impactful creative, data solutions, optimized outcomes, brand safety, quality publishers, curated internet, Advertise Responsibly, delivering attention, professionally produced content, social media, contextual targeting, semantic analysis, Teads Interest Graph, audience targeting, Teads Studio, creative optimization, inRead, Teads for Publishers, Prediction AI, Teads Audiences, Teads Ad Manager
Topics include: viewable impressions, completed views, incremental reach, in-demo reach, maximizing unique viewers, TV asset adaption, opt-in, Teads Studio, ad awareness, viewability, relevant messaging, inRead Social, deduplication, efficiency, context reachcast, contextual alignment
Topics include: Teads Studio, reasons to buy, interactivity, traffic acquisition, quality site visits, incrementality, billable outcomes, viewability, engagement, drag-and-drop functionality, customization, in-view time, mobile, billable outcomes, purchase intent, shoppability, quality traffic, Teads Traffic Acquisition, qualified visitors, CPiV, quality site visit, incremental traffic