Teads cookieless solutions
- 40min

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Course content
Teads: The Global Media Platform
Publisher integrations and Teads format
Understand how Teads ad experience and collaboration with publishers
Audience Targeting
Overview of Teads audience targeting solutions
Teads Ad Manager: The Cookieless Platform
Overview
Teads Ad Manager introduction
Standard cookieless audience targeting
Introduction and live demo of Teads cookieless audience catalogue
Custom cookieless audience targeting
Presentation of Teads Cookieless Translator, proprietary tool used to make any cookie-based audience available in cookieless
Contextual Targeting
Deep dive into Teads contextual targeting solutions
Cookieless reporting
Learn to manage campaign reporting when using Teads cookieless mode
Cookieless tests and use-cases
Teads cookieless activities
Review of the main cookieless activities managed by Teads during the past few years
Teads cookieless tests and results
What did we learn from cookieless tests?
Cookieless case studies
Presentation of two case studies and Teads cookieless learning agenda
Summary
Summary and key takeaways of Teads cookieless certification
To pass this quiz you will need to obtain a 70% pass rate.